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	<title>Comments on: How is Experience Design Different?</title>
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	<description>a blog dedicated to building awareness and understanding of the experience design (xd) discipline</description>
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		<title>By: bill abbott</title>
		<link>http://www.xd4.me/how-is-experience-design-different.html/comment-page-1#comment-97</link>
		<dc:creator>bill abbott</dc:creator>
		<pubDate>Tue, 02 Feb 2010 18:36:55 +0000</pubDate>
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		<description>Seems like stuff is always falling out of my memory bucket.  In any event, I just had an interesting experience with a company influencing my MB.  A few months ago I bought a new car.  Last week (two months after the purchase), I received a nicely packaged box from the car company.  In the box were some books, one of which went to great lengths explaining company history and philosophy, uniqueness of the product, importance of design, etc.  I thought it was odd to see this after the big decision had been made.  But in all honesty, the points from the book really were more tangible after having the car for while.  Interesting twist on standard practices like welcome kits and such and it definitely made a mark in my memory bucket.</description>
		<content:encoded><![CDATA[<p>Seems like stuff is always falling out of my memory bucket.  In any event, I just had an interesting experience with a company influencing my MB.  A few months ago I bought a new car.  Last week (two months after the purchase), I received a nicely packaged box from the car company.  In the box were some books, one of which went to great lengths explaining company history and philosophy, uniqueness of the product, importance of design, etc.  I thought it was odd to see this after the big decision had been made.  But in all honesty, the points from the book really were more tangible after having the car for while.  Interesting twist on standard practices like welcome kits and such and it definitely made a mark in my memory bucket.</p>
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